1. The vast swath of critical information it schematically connects to elucidate corporate performance. The VDDW pulls together operational data with financials and business process all at the same transactional grain, and further connects it to the drivers of that performance, the contribution of various resources to that performance, and the way in which various consumers of those processes drive performance to begin with. The VDDW simply puts it all “right there.”
2. The depth at which these connections are made. These critical points of data are all deeply joined at the transaction level and physically persisted in the system. The burden of pulling all this together isn’t pushed off to a reporting solution where the processing complexity would be overwhelming or join potential reduced by prematurely aggregating numbers to say the customer or product level prior to comparison.
3. The ease with which the VDDW enables navigation of these connections, even at great levels of detail, so that users can gain a comprehensive view of the who, what, when, where, and why behind enterprise performance, and the levers for improving it.